会议专题

2011 Exchange Conference--International Marketing Science and Information Technology(2011国际营销科学与信息技术交流大会)

总文献量: 44篇会议类型: 国际会议会议地点: 贵阳主办单位: 贵州财经学院会议日期: 2011-12-17

文章浏览

Research on the Impact Path and Strategies of Technology Diffusion for Information Resource Industry

QIAN Minghui

Game Analysis on Rural Financial Institutions Entrance and the Pattern Choice

ZHENG Ranran PENG Hongying ZHANG Xiaoyan

Economic Thinking on Famous Brand Strategy

ZHANG Jihua

The Application of Experiential Marketing in Leisure Agriculture in China

SHEN Xiuqing ZHANG Yewei

Study on Creating Total Customer Experience

GUO Hongsheng

Perspective of Lifestyle Differences of Consumers Exploring the Initiative Opportunity of Chinese Marketing

TU Yanhong

To Bridge Domestic Producer Services by Analysing the Quality Gap Based on the Quality Gap Model

LI Ruihua LI Na PAN Bin

Suggestions on the CRM Implementation of Small and Medium-sized Enterprises Based on Data Mining

BIAN Zhigang DONG Huibo

An In-depth Analysis of the Multinational Corporate Governance Problem to the Chinese State-owned Mining Enterprises

QI Yue LIN Chun

Innovation Mode and Strategy Research on Small and Medium-sized Enterprise E-marketing in Post Financing Crisis

SUN Shaofu

The Application of Experiential Network-marketing in China Tourism Industry

LI Wei LI Yuanyuan

Application of Virtual Reality Technology in Real Estate Internet Marketing

GUO Haiqing QIN Ye

Analysis of the Experience Marketing in Information Age

CHEN Xiaoyun ZHOU Shufen JIAN Ling

Study of Customer Value-based Marketing Strategies of SMEs

XU Haiqing FAN Xinya WU Zhichen

Mathematical Analysis on Innovation of Address Selection of Commercial Bank Outlets

DING Jianxin

The Researches on StudentsAttitudes and Behaviors of Online-consumptions Influenced by the Families Communication

GAO Jie

Innovative Research on Experience Marketing in Travel Industry of Inner Mongolia Under the New Economic Situation

HAN Qingling

Research on Motivations Underlying the Attitude and the Intention to Purchase Counterfeits of Luxury Brands: Based on the Functional Theory of Attitude

YANG Zheshuai Herman Gomes

Moderating Effect of Service Failure on the Relationship Between Service Recovery and Customer Satisfaction: Evidence from Online Shopping

LI Dongxian LI Zinan PENG Xinjie

Research on Availability of Corporate Governance Model and Corporate Governance Structure

LI Chun