会议专题

Atmosphere Influence in Patient Perceived Healthcare Service Quality and Outcome--An International Study of Finland, India, Nigeria and PRC

Service quality has been a focus since 1980s both in academia and practitioners. But only in recent years, healthcare service quality began to attract researchers attentions. These studies just go the old track of the available result achieved by Nordic or North America Schools, and adopt some dubious paradigms and assumptions, such as the assumed relationship between patient perceived health care service quality and satisfaction, as well as loyalty. The paper explores the healthcare service quality from a new and international perspective, i.e., tries to find a answer how atmosphere influences the perception of the service quality of the hospital. The data collected from Finland, India, Nigeria and Peoples Republic of China, and achieved some unexpected conclusions.

Atmosphere Perceived healthcare service quality Perceived outcome

WEI Fuxiang Pia Polsa Alabi Soneye Ritu Narang

Management School, Tianjin Normal University, Tianjin, China, 300387 Department of Business Administration, University of Lucknow 226007. U.P., India Department of Marketing, Hanken School of Economics, 00101 Helsinki, Finland Department of Geography, University of Lagos, Nigeria

国际会议

2011 Exchange Conference--International Marketing Science and Information Technology(2011国际营销科学与信息技术交流大会)

贵阳

英文

215-221

2011-12-17(万方平台首次上网日期,不代表论文的发表时间)