Study on the Action of Escalation of Commitment in Capital Investment

摘要：

In this paper, we analyzed the scene elements and the past definitions of escalation of commitment and gave a new definition of escalation of commitment for the different interpretations and the fuzzy concept about escalation of commitment. Combined with the background of Chinas system, we also gave a number of areas that we need pay attention when we understand the concept.

关键词： escalation of commitment (or escalation) capital investment escalation situations

作者: LI Wei

作者单位: School of Business, Tianjin University of Commerce, China, 300134

会议类型: 国际会议

会议名称: 2009 Summit International Marketing Science and Management Technology Conference(2009 国际市场营销峰会暨管理技术大会)

会议地点: 天津

会议语种:英文

页码: 184-187

在线出版日期: 2009-12-12（万方平台首次上网日期，不代表论文的发表时间）