Chinas Financial Market Innovation and the Development of Tianjin Binhai New Area

摘要：

In 2006, the State Council issued Document No.20, which approved Tianjin Binhai New Area as the national comprehensive reform pilot zone, making the financial reform and innovation as the top tasks. Based on literature review on financial innovation and financial development of Binhai New Area, this paper uses the method of SWOT analysis in marketing, in order to analyze the strengths, weaknesses, opportunities and threats of Binhai New Area. To overcome the weaknesses and threats, this paper provides related suggestions, with the consideration of actual situation in Tianjin.

关键词： Financial Innovation Financial Reform Tianjin Binhai New Area SWOT analysis

作者: HU Yang WANG Xinran ZHOU Shimin

作者单位: School of Business, Tianjin University of Commerce, China, 300134

会议类型: 国际会议

会议名称: 2009 Summit International Marketing Science and Management Technology Conference(2009 国际市场营销峰会暨管理技术大会)

会议地点: 天津

会议语种:英文

页码: 286-290

在线出版日期: 2009-12-12（万方平台首次上网日期，不代表论文的发表时间）