A Linear Model MANCOVA to Measuring Relationship between Manager and Staffs in China Service Organization

摘要：

Service organization is uniquely distinct from other organizations within firms.Servicepersons bear the firms most direct relationship to customer relationship quality and even such commercial goals as revenues,profits,and market share.Especially in the context of Chinese culture,the relationship between service manager and service people is more complicated.This article developed a conceptual framework and verified it to advance our understanding of how to improve superior-subordinate relationship management effectiveness in Chinas service organization.

关键词： relationship Management Guanxi orientation relationship exchange leadership style

作者: YAO Fei

作者单位: School of Industry and Business Tianjin Polytechnic University,P.R.China,300161

会议类型: 国际会议

会议名称: 2008 Summit Internayional Marketing Management Conference(2008国际营销管理首脑会议)

会议地点: 天津

会议语种:英文

页码: 189-193

在线出版日期: 2008-05-01（万方平台首次上网日期，不代表论文的发表时间）