The Study on the Construction of the Service Supply Chain Model

摘要：

This study reviews some literatures on service supply chains,appreciates and introduces five supply chain models .On the basis of that,a new service supply chain model is proposed which is the main innovation of this study.This model identifies the supply relations within the core service companies and classifies the internal suppliers.

关键词： service supply chain internal marketing

作者: WANG Hailong SHEN Jinyu

作者单位: Department of Management,Renmin University of China,P.R.China.100872

会议类型: 国际会议

会议名称: 2008 Summit Internayional Marketing Management Conference(2008国际营销管理首脑会议)

会议地点: 天津

会议语种:英文

页码: 166-170

在线出版日期: 2008-05-01（万方平台首次上网日期，不代表论文的发表时间）