Comparative Study of Business Model
This paper bases on a large number of business model theories of comparative researches and analysis,fully concludes the various business models and related theories,drawing on the idea of scientific information modular,and combining with industry value chain theory,propose a new business model theoretical framework.The article finds that the market competition intensifies,many enterprises have actively explored business models when change begins.When we studied the theories,we have found that there are many imperfections.Therefore,through theoretical researches in home and abroad and comparative analysis of business models theory,we finally reach a unique business model theory.
Business Model Comparative Study Modularization
ZHANG Hong ZHANG Quan
Economics and Trade department,Xian Institute of Post and Telecommunication,Xian,P.R.China,710061
国际会议
2008 Summit Internayional Marketing Management Conference(2008国际营销管理首脑会议)
天津
英文
56-61
2008-05-01（万方平台首次上网日期，不代表论文的发表时间）