Research and Application of CRM Model in enterprise Management System

摘要：

　　Customer relationship management (CRM) is a new management system that improves customer loyalty and satisfaction, thus changing the relationship between companies and users. A management software and skill is thus named. The ability to discover a lot of data and information, discover hidden, valuable relationships, and use this mode and skill to observe user requirements, helps companies make decisions, and the decisive driver of a user relationship management system is to discover great data.

关键词： Customer Relationship Management Data Mining

作者: Zhe Yang Xuebin Huang

作者单位: Hainan Tropical Ocean University Sanya, Hainan, 572022, China

会议类型: 国际会议

会议名称: 2019 6th International Conference on Machinery, Mechanics, Materials and Computer Engineering (MMMCE 2019)(2019 第六届机械、材料和计算机工程国际会议)

会议地点: 呼和浩特

会议语种:英文

页码: 362-366

在线出版日期: 2019-07-27（万方平台首次上网日期，不代表论文的发表时间）