Mapping the Contemporary Science Communication Landscape in Canada
The new media landscape presents challenges and opportunities for science writers and communicators that have not yet been fully realised.This paper presents the findings of collaborative work conducted using emerging new media research tools, including Altmetrics and traditional survey tools to identify the growing social media communicators engaging Canadian publics with science.Using an online survey tool, we compared survey responses from these social media science communicators to members of Canadas professional member associations-the Canadian Science Writers Association (CSWA) and the Association des communicateurs scientifiques du Québec.We found that Canadian social media science communicators were younger, paid less (or not at all)for their science communication activities, and had been communicating science for fewer years than other kinds of science communicators.They were more likely to have a science background (rather than communication, journalism or education background) and were less likely to be members of professional associations.These communicators tended to communicate with each other through their own informal networks.These findings provide professional science communication organisations in Canada with empirical grounding to help them develop training, support and outreach activities to improve the quality and ethical standards of public engagement with science in Canada.
Michelle Riedlinger Alexandre Schiele Germana Barata
Communications Department, University of the Fraser Valley, Abbotsford, Canada UQAM East Asia Observatory, Université du Québec au Montréal, Montreal, Canada Laboratory of Advanced Studies in Journalism, State University of Campinas, Campinas, Brazil;School
国际会议
北京
英文
51-56
2018-01-05（万方平台首次上网日期，不代表论文的发表时间）