Looking Forward to Seeing Real Experiences through Photos?It Depends on the Quality of Photos
We investigated whether the quality of photos will exert an influence on the post-evaluation of the experience?Through two experiments, we found that the effect does exist.When people reactivate memories through photos, photos can work in the following ways.First, photos can make the memory related to photo content more prominent.Secondly, photos content can replace the already obscured original memory to a certain extent.When the quality of photos is high, people tend to accept the memory being reprocessed, driven by photos, thus improving the evaluation of the original experience.When the quality of the photos is low, people subconsciously reject the information that photos convey and still insist on the judgment of the original experience.The above scenarios apply when people still have an initial impression on their experiences.
the quality of photos experiences evaluation
Xinyan Liu Huijuan Ruan Ying Xiao
College of Business Administration, Zhongnan University of Economics and Law, China
国际会议
The Eighteenth Wuhan International Conference on E-Business(第18届武汉电子商务国际会议)
武汉
英文
266-273
2019-05-24(万方平台首次上网日期,不代表论文的发表时间)