会议专题

Explaining the determinants of the intention to adopt public e-services

  Public e-services are widely used by increasingly more countries.However, there is still a low level of the citizens intention to use public e-services.On the basis of trust theory and social influence theory, this study empirically investigates antecedents of citizens intention to adopt public e-services, i.e., citizens trust in public e-services, public administration recommendations and demographic factors.We further employ three statistical models, i.e., multiple linear regression, radial-basis function-SVM model and neural network, to predict citizens intention to adopt public e-services.The research model was empirically tested on the data collected from 326 citizens in China.The results indicate that public administration recommendation, trust in public e-services and public e-services experience have strong and positive effects on intention to adopt public e-services.Furthermore, the radial-basis function-SVM model has a better performance than the multiple linear regression model and the neural network model in predicting the intention to adopt public e-services.Finally, theoretical and practical implications of these findings are discussed.

public e-services trust social influences SVM neural network

Ting Xu Yixiao Li Yusheng Zhou

School of information management and Engineering Zhejiang University of Finance and Economics Hangzhou,China

国际会议

the 12th International Conference on Management of e-Commerce and e-Government( ICMeCG 2018) (第十二届电子商务与电子政务管理国际会议)

郑州

英文

225-230

2018-09-21(万方平台首次上网日期,不代表论文的发表时间)