会议专题

Research on the Transformation and Upgrade Path of Garment Industry under Big Data--Taking Shanghai as an Example

  With the development of new technologies such as big data, cloud computing and Internet of Things and changes in peoples consumption concepts, how to effectively use big data technology to promote the transformation and upgrading of the apparel industry, improve the status quo of the garment manufacturing industry, and create new profit space has become an important subject for the current clothing industry to think about.Through the elaboration of the concept and characteristics of big data, this paper analyzes the impact of big data on the clothing industry, based on the summary of the development status of the clothing industry in Shanghai and the clothing consumption of local consumers, combined with the characteristics of big data, then it is proposed to promote the transformation and upgrading of Shanghai textile and apparel industry through strengthening independent innovation of the apparel industry, promoting integrated innovation of manufacturing + service,implementing big data + personalized customization, big data + community, building high-end brands and establishing information sharing platforms.

big data Shanghai garment industry transformation and upgrading

Fang Qian Shou-Zhong Hu

Shanghai University of Engineering Science, 333 Longteng Road, Shanghai,201620,China

国际会议

2018上海纺织服装创意创新研究生学术论坛暨第十二届纺织服装创新国际论坛

上海

英文

205-211

2018-10-23(万方平台首次上网日期,不代表论文的发表时间)