Self-disclosure in Social Network Sites: An Integration of Stimulus-Organism-Response Paradigm and Privacy Calculus Model

摘要：

　　This study aims to research the influencing factors of self-disclosure in social network sites (SNSs).Although much has been reported on the issue of influence factors of self-disclosure, very few have been discussed from the aspect of environment stimulus.Drawing upon the Privacy Calculus model and the Stimulus-Organism-Response paradigm, we developed an integrated model to investigate the impacts of SNSs features as environment stimuli on users perceived value and subsequently their self-disclosure behavior.The results indicate that self-disclosure in SNSs is determined by the tradeoff between perceived benefits (relationship management and enjoyment) and costs (privacy risk).And users perceptions of SNSs features (interactivity, personalization and privacy control) have significant impacts on perceived value and self-disclosure behavior.

关键词： social network sites self-disclosure stimulus-organism-response paradigm privacy calculus model

作者: Ning Zhang Jiaqi Pang Jinlin Wan

作者单位: School of Information, Central University of Finance and Economics, Beijing, 100081, China

会议类型: 国际会议

会议名称: The Seventeenth Wuhan International Conference on E-Business(第17届武汉电子商务国际会议)

会议地点: 武汉

会议语种:英文

页码: 382-390

在线出版日期: 2018-05-25（万方平台首次上网日期，不代表论文的发表时间）