Privacy as a Commodity Is Not the Case: Privacy Calculus Model for Connected Cars
With the development of information and telecommunication technology, more and more products can integrate such technologies to provide more convenient service to consumers.The connected car is the presence of devices in an automobile that connect the devices to other devices within the vehicles and or devices, networks and services outside the car including other cars, home, office or infrastructure.The data generated by telematics and vehicle infotainment systems is highly revealing of personal lifestyles, habits and preferences include customer account.The purpose of the paper is to figure out effect of social behaviors of connected car on social adjustment as partner, and how this relationship affects determining willingness to provide personal information of connected car consumers.To do so, a research model and the hypothesis have been developed accordingly.The model will be tested by using the sample from South Koreas care driver.The potential contributions have been addressed consequently.
connected car privacy social behavior social adjustment privacy calculus model
Minho Ju Jian Mou
Department of Interaction Science, Sungkyunkwan University School of Economics and Management, Xidian University, Xian, Shaanxi, China 710126
国际会议
The Seventeenth Wuhan International Conference on E-Business(第17届武汉电子商务国际会议)
武汉
英文
515-522
2018-05-25（万方平台首次上网日期，不代表论文的发表时间）