The study on value co-creation behaviour of shared bicycle users

摘要：

　　In the past few years,shared bicycles without piles developed so fast,they also experienced problems such as unregulated bicycle parking and unrepaired damaged bicycles.This articles study about users consciously participating in the reporting damaged or illegal vehicles,encourages shared bicycle users value co-creation behaviours,and strengthens the interaction between companies and users.This paper uses the combination of qualitative and quantitative methods to analyse the reliability and validity of the collected questionnaires,and uses the structural equation model to test the relevant hypotheses.It draws the conclusion that sense of responsibility,sense of accomplishment,expected revenue,peer acceptance,and self-efficacy have positive impacts on the value co-creation behaviour of shared bicycle users.The value creation behaviour of users has a positive impact on process satisfaction and result satisfaction.

作者: Yashun Zhang

作者单位: School of Management,Shanghai University,China

会议类型: 国际会议

会议名称: 2018 2nd International Conference on Electronic Information Technology and Computer Engineering (EITCE 2018)(2018第二届电子信息技术与计算机工程国际会议)(EITCE2018)

会议地点: 上海

会议语种:英文

页码: 1-6

在线出版日期: 2018-10-12（万方平台首次上网日期，不代表论文的发表时间）