Customer Satisfaction Evaluation of Third Party Logistics Based on Fuzzy Comprehensive Evaluation Method
The third party logistics is a new service business,its customer satisfaction level directly affects the customers purchase decisions,which also determines the enterprises market share,therefore,the evaluation and analysis of the customer satisfaction are of great importance to the third party logistics enterprises.This paper explains the research status quo of the customer satisfaction of the third party logistics,and combines the current development situation of the third party logistics enterprises,using fuzzy comprehensive evaluation and combining the questionnaire to carry on a simple appraisal and analysis of the results for one third party logistics enterprise.
The third party logistics customer satisfaction level fuzzy comprehensive evaluation
Liu Aolin
School of Management,Wuhan University of Technology,Wuhan,P. R. China,430000
国际会议
2017教育文化与社会发展国际会议(International Conference on Education,Culture and Social Development)(ICECSD 2017)
武汉
英文
1-7
2017-05-20(万方平台首次上网日期,不代表论文的发表时间)