Management Performance Evaluation Research of Listed Media Companies Based on a New Model

摘要：

　　The study, analysis, and evaluation of the management performance of listed media companies can serve as an aid to reasonable decision making.Existing comprehensive evaluation methods are subjective and overly complex.This article selects representative financial indicators, we introduce an alternative, the rank sum ratio method to study the management performance of eleven listed media companies in 2016, has achieved satisfactory results.

关键词： listed media companies management performance evaluation rank sum ratio valuation model

作者: BAI Dan YOU Shuqin

作者单位: School of Management, Dalian University, Dalian, China, 116622

会议类型: 国际会议

会议名称: The 9th (2017)International Conference on Financial Risk and Corporate Finance Management(第九届(2017)金融风险与公司金融国际研讨会)

会议地点: 日本

会议语种:英文

页码: 211-214

在线出版日期: 2017-07-01（万方平台首次上网日期，不代表论文的发表时间）