Study on Retail Service Spillover Effect in Dual-Channel Supply Chain with Non-Cooperative Retailers
As online retailers in dual-channel supply chain have become a popular choice for consumers,channel conflicts and retail services have been highlighted in research on dual channel supply chain management.Based on research on dual-channel supply chain and service spillover effect, we mainly analyze the influence mechanism that retail service spillover effect have on the conflicts and competition between non-cooperative retailers in dual-channel supply chain using two-stage optimization technique and Stackelberg game.The results show that positive service spillover effect will not definitely bring about win-win relationships between retailers.And service spillover effect lower than the threshold indicating competitive relationships between retailers, meanwhile higher retail service level results in more intense competition between retailers.
Dual-channel supply chain management retail services service spillover effect,retailers competition
Peng-fei Huang Hai-yan Wang
School of Economics and Management, Southeast University, Nanjing, China
国际会议
The 6th International Conference on Logistics and Supply Chain Management 2016(第六届物流工程与供应链管理国际研讨会)
长沙
英文
170-181
2016-12-01（万方平台首次上网日期，不代表论文的发表时间）