Cluster Analysis of Inbound Tourist Source Market in Guangdong Province

摘要：

　　According to the data of inbound tourism in Guangdong Province from 2006 to 2015,the author analyzes the development situation and composition of inbound tourism in Guangdong Provinceby Excel software,and the author conducts cluster analysis of inbound tourism market of Guangdong Province by SPSS23.0 software.The results show that the inbound tourism has strong development momentum,and the inbound tourism market has showed diversified characteristics.According to the results of the cluster analysis,the inbound tourism market of Guangdong Province is divided into four categories.Based on the analysis and evaluation,it is proposed to develop the Asian market stably,develop the Western European and North American markets energetically and explore the Russian market actively.

关键词： Guangdong Province inbound tourism market SPSS cluster analysis

作者: YU Tong

作者单位: He Yuan Polytechnic,He Yuan,Guangdong,China

会议类型: 国际会议

会议名称: ICEFS2017(International Conference on Economics, Finance and Statistics 2017) (2017经济、金融与统计国际会议)

会议地点: 香港

会议语种:英文

页码: 313-318

在线出版日期: 2017-01-14（万方平台首次上网日期，不代表论文的发表时间）