College English Teaching Reform of China under the External Propaganda Policy
It is one of Chinas important national strategies to build a cultural power and to introduce its traditional culture to the world. To strengthen the external propaganda will enhance Chinas cultural soft power and greatly contribute to the national strategic objective. Chinas external propaganda has to fully aware of the international environment and keep up with the times. Its success can only be assured with timely strategic adjustments and multichannel for communication. The globalization and information modernization open up a favorable new situation for Chinas external propaganda, for it does not only expand the front but also enrich the Channels. Faced with the new situation, Chinas publicity has to grab the opportunity and absorb the ordinary citizens, especially the energetic college students, into its propaganda front and take good advantage of the interpersonal communication to spread the good voice of China. This puts forward higher requirements for college English Teaching. Chinas College English Teaching has to deepen its reform centering around teaching materials, teaching mode and teaching staff under the guidance of the propagandas three principles. Chinas English teaching is expected to contribute to the establishment of Chinas international image.
external propaganda cultural soft power college English reform
Xiaoli Zhang
Shandong Technology and Institute University Yantai,China
国际会议
厦门
英文
205-208
2016-12-02(万方平台首次上网日期,不代表论文的发表时间)