会议专题

Analysis the satisfaction hierarchy structure of e-commerce logistics professional student in College Based on SPSS

  Through literature review,this article summarizes several existing measurement systems of university student satisfaction,combined with the e-commerce and logistics s characteristics,extracts 16 measures which can reflect the characteristics of the satisfaction of e-commerce logistics student.After the completion of the initial scale of establishment and focus group interviews,these measures is designed and handed out questionnaires,then the questionnaire data collection is completed and the results of the questionnaire data are entered into the statistical software of SPSS19.0 to do the principal component analysis of factor analysis,and lastly establish the satisfaction hierarchy structure of e-commerce logistics professional student in College.

e-commerce logistics Satisfaction Factor analysis SPSS

Xumei ZHANG Shaohua WEI

Wuhan University of Science and Technology,Wuhan,China Xian Technological University North Institute of Information Engineering,Xian,China

国际会议

2016 International Conference on Economics and Management Innovations(2016经济与管理创新国际会议)

武汉

英文

24-28

2016-07-09(万方平台首次上网日期,不代表论文的发表时间)