Study on the Reform of Informatization Experimental Teaching in Marketing Major of Colleges
Based on the analysis of the current situation and status of informatization experimental teaching in marketing major in our country, the article discovers the main deficiencies in many aspects, including teaching objectives, content arrangement, teaching modes, related curriculum provisions, teacher training as well as laboratory environment management, and then puts forward the relevant methods on the teaching reform, to solve the problems occurred in the informatization experimental teaching systematically and improve the teaching effect as well as the students comprehensive quality.
Marketing major Informatization experiment Teaching reform
ZHU Jingjing ZHANG Yanbai YANG Jianzhao
School of Society & Science, Shijiazhuang Posts and Telecommunications College, P.R.China,050021 School of Commercial, Shijiazhuang University of Economics, P.R.China, 050031
国际会议
北京
英文
83-87
2014-06-28（万方平台首次上网日期，不代表论文的发表时间）