The Research on the Impact of Isomorphism on the Strategic Choices of Electricity Firms

摘要：

　　Under transitional economy, the policy-making process of Chinese electricity firms is influenced by both groups strategies and exterior institutions.Based on institutional isomorphism, this paper discusses the impact of institution over this type of companies.According to the research, we found out, for the electricity firms in China, multi-isomorphism will impact on electricity companies strategic behaviors.

关键词： Institution Electricity Company Isomorphism Strategic choice

作者: ZHANG Han XU Erming

作者单位: School of Business and Administration, Capital University of Economics and Business, Beijing, 100070 School of Business, Renmin University of China, Beijing, 100672

会议类型: 国际会议

会议名称: 2014 International Symposium -International Marketing Science and Information Technology(2014国际市场营销科学与信息技术大会)

会议地点: 北京

会议语种:英文

页码: 165-170

在线出版日期: 2014-06-28（万方平台首次上网日期，不代表论文的发表时间）