会议专题

Problems and Countermeasures Existing in Chinese Museum Service --Analysis Based on Visitors Perspective

  During its operation, a museum should educate and enlighten the visitors, and make them have a comfortable enjoyment and their souls purified through various services.Without the earnest research on the visitors, the correct cognition to the visitors can not be formed, and a museum cannot effectively carry out services.Based on the sufficient researches performed in the previous stage, this paper gives a summary on three problems existing in the current service of Chinese museum, i.e.simple exhibition mode, less abundant and proper interpretation service, as well as unsatisfactory supporting service.Some corresponding countermeasures are given in this paper to promote the further perfection of Chinese museum service according to these problems.

Museum Service Visitors perspective

ZHAO Yu HU Nan LIU Zhuohui

Beijing Institute of Petrochemical Technology, 102617 Harbin University of Finance, 150030

国际会议

2014 International Symposium -International Marketing Science and Information Technology(2014国际市场营销科学与信息技术大会)

北京

英文

171-174

2014-06-28(万方平台首次上网日期,不代表论文的发表时间)