会议专题

A Study on Influencing Factors of Enterprises Business Model Transformation:Based on Grounded Theory

  Discontinuities of environment and disruptive innovation usually call incumbents to transform their business models in order to keep competitive advantage.Based on contracts and rules of the organization,the incumbents prefer to maintain the existing business model,especially the successful one.Then firms fall into the following dilemma: whether should firms do business model transformation? What factors influence the transformation? The existed studies cannot answer these questions.We use grounded theory to do our research.By doing so,we make the conclusion that characteristics of TMT,characteristics of core decision makers and characteristics of environment can influence business model transformation.

LI LI HAILIN LAN

School of Business Management,South China University of Technology;Room 709,Shantouxiaoyou Building,381 Wushan Street,Guangzhou,City,PR.China

国际会议

2014 International Conference on Management and Engineering(CME 2014)(2014管理与工程国际会议)

上海

英文

1-8

2014-05-24(万方平台首次上网日期,不代表论文的发表时间)