The Mechanism Study on the Influence of Trade Mode Change on the Circulation Industry Organizational Innovation in China

摘要：

　　As the development of computer network technology, the influence of the market demand and system change, there comes a new mode of trade—the appearance and the development of online trade.This essay concems the influence of SCP pattern on the change of trade mode and circulation market structure, which pushes the innovation of circulation industry.And the essay analyses its process and mechanism.The result shows that on the pursuit of reducing the trade expenses, circulation industry organization is not only the practitioner of new trade mode but also the pusher of systematical change.Therefore, it comes the reciprocal effect of market, technology, systematical faetor and the innovation of circulation industry organization.

关键词： Trade mode Circulation industry Industry organizational innovation Online trade

作者: ZHENG Shu-li DU Li WANG Xin-liang

作者单位: School of Management,Zhejiang University of Water Resources and Electronic Power,Hangzhou,P.R.China, International Institute of Education,Zhejiang University of Water Resources and Electronic Power,Han

会议类型: 国际会议

会议名称: 2013 International Conference on Public Administration (9th)(2013年第九届公共管理国际会议)

会议地点: 南非

会议语种:英文

页码: 951-956

在线出版日期: 2013-10-31（万方平台首次上网日期，不代表论文的发表时间）