The SWOT Analysis of Building the World Famous Tourist city in Shanghai
In the beginning of this century, the National Tourism Administration pointed out that our country will be builded into a global powerful tourist country in 2020, realize a historic leap grand goal from tourist country in Asia to a global great tourism power ,and push the creation of an international tourist city to a climax.As one of a handful of international metropolis, Shanghai has rich tourism resources, excellent location, convenient transportation and other advantages, with the natural endowments and initial conditions of establishing an international famous tourist city.Proceed from reality, this article uses the SWOT analysis method to analyze the situation of the Shanghai tourism development and propose appropriate policy recommendations.
Shanghai World famous tourist city SWOT analysis
SONG Xiaoxiao
Tourism Management,Shanghai University Of Engineering Science,P.R.China,201620
国际会议
The 3rd(2013) International Academic Seminar of SoftPower(第三届国际软实力学术研讨会)
济南
英文
676-679
2013-10-18（万方平台首次上网日期，不代表论文的发表时间）