How Entrepreneurial Orientation Influences the Enhancement of Customer Knowledge Management Competence:An Explorative Empirical Study

摘要：

　　Against the background where the entrepreneurial economy is replacing the managerial economy, the study on the entrepreneurial firms knowledge management mechanism facing their customers in the wider sense is becoming the key to upgrade these firms customer knowledge management competence.Thus, based on the a conceptual model construction of entrepreneurial firms entrepreneurial orientation and their customer knowledge management competence, this paper studies, in an explorative manner, by way of an empirical study on firms with high entrepreneurial orientation, the correlation between the entrepreneurial orientation and customer knowledge management competence.The autonomy and the active competition of the entrepreneurial orientation manifest significant positive correlations to customer knowledge management competence, and to its process management and environment supporting competences.As a result, it is essential to the dynamic growth of customer knowledge management competence that the entrepreneurial firms should manage effectively the authorization as well as active competitive posture.

关键词： entrepreneurial firms entrepreneurial orientation customer knowledge management competence correlatio

作者: Zhiyuan Li Bo Wu Yanhai Zhao

作者单位: School of Management,Lanzhou University Lanzhou,China

会议类型: 国际会议

会议名称: 2013 2nd International Conference on Science and Social Research (2013年第二届科学与社会研究国际会议)(ICSSR2013)

会议地点: 北京

会议语种:英文

页码: 482-486

在线出版日期: 2013-07-13（万方平台首次上网日期，不代表论文的发表时间）