会议专题

Research on Logistics Service Quality Improvement Based on A-KANO Model:An Application of Express Industry in China

  Literatures indicate that service management has become a strategic issue for companies in the new millennium.By improving logistics service quality (LSQ),logistics companies can increase customer satisfaction (CS) and gain market shares.This study aims to establish a logistics service attributes analysis model to extract customer knowledge for logistics service quality improvement based on analytical Kano (A-Kano) model.By the building of Kano quantitative satisfaction index and importance index,an objective classification method and the decision-making rule to improve LSQ are proposed.It can be seen from the results that different value propositions should be given to LSQ attributes among the same Kano classification according to the decision index.At last,the method has been demonstrated by means of a real ease application,which refers to a Chinese express company.

Logistics service quality Customer satisfaction A-Kano model Express Industry

Wen Meng Yuqi Han Qingliang Meng Fen Zhou

School of Management& Economics,Nanjing University of Science and Technology Nanjing, P.R.C. School of Management& Economics,Jiangsu University of Science and Technology Nanjing, P.R.C.

国际会议

The Twelfth Wuhan International Conference on E-Business(第十二届武汉电子商务国际会议)

武汉

英文

761-768

2013-05-25(万方平台首次上网日期,不代表论文的发表时间)