From the Perspective of Media to Analyze How to Enhance China Soft Power

摘要：

　　Soft power is the core of cultural soft power,the strength of the media culture is an important component of soft power.In todays media society,the vitality,creativity,influence of cultural depends largely on the strength of the media.Media is a medium and carrier of cultural communication,is a tool to output and pass the national values,ideology and culture ideology,which has played an important role in the constructing level of soft power.This article analyzes the current status of soft power from the perspective of the extemal communication,points out the representation and function of the media in enhancing soft power.

关键词： Soft power the media Cultural soft power

作者: CONG Xiaofeng HUANG Yan CONG Jia

作者单位: Office of Social Science, University of Jinan, Jinan Shandong, P.R.China,250022 Schools of Law, University of Jinan, Jinan Shandong, P.R.China, 250022 Schools of Economy, University of Jinan, Jinan Shandong, P.R.China, 250022

会议类型: 国际会议

会议名称: the 26th Conference of Spacecraft TT&C Technology in China (第26届中国飞行器测控学术会议)

会议地点: 北京

会议语种:英文

页码: 367-371

在线出版日期: 2012-10-01（万方平台首次上网日期，不代表论文的发表时间）