会议专题

Research on Network Visual Marketing Strategy of Garment Enterprises

  With the global popularization of ecommerce,the sales methods of garment enterprises have started developing from the traditional entity stores to the orientation of network sales,and network marketing launches enterprisesmultiple marketing patterns.Based on the deficiency that online shopping is devoid of a sense of reality,when promoting the website construction,Chinas garment enterprises should also intensify the development of and the research on onine commodity exhibition technology and visual marketing strategy,so as to create the optimal shopping envtronment similar to traditional sales envitronment.

Garment Enterprises Net work Visual Marketlng Strategy

Yuanyuan Zhang Zhixiang Wang

School of Art&Clothing,Tianjin Polytechnic UniversityNo.399,Bin Shui Xi Dao,Xiqing District,Tianjin City,China

国际会议

2013 International Conference on Information, Business and Education Technology (2013信息、商业与教育技术国际会议(ICIBET 2013))

北京

英文

653-656

2013-03-14(万方平台首次上网日期,不代表论文的发表时间)