The Study of Users and Content Comparison Based on Multiple Chinese Microblogs
With the emergence and development of Microblog in China, it has become prevalent in recent years for web media and social network to become hybrid and converged. Many Chinese Microblog platforms have been available as new network media services. Although the native Chinese Microblog services are working similar in terms of basic function and Application Programming Interface(API), there are many different characteristics in many aspects such as users features, message contents and structures. In this paper, we conduct a thorough comparison among the Chinese Microblog platforms. On one hand, we propose a method for gaining users information and hot topics based on Microblog APIs of the top 4 popular Chinese Native Microblog services, Sina Microblog, Tencent Microblog, Sohu Microblog and Netease Microblog. On the other hand, we depict the social network of the four services based on the relationships among Microblog users and analyze the content to find out what kinds of topics are hot. Based on these two procedures, we present some remarks on the differences and similarities among these four services. Upon the above analysis, users characteristics, similarities and differences of contents based on various microblog platforms are specifically demonstrated and articulated.
Microblog Comparison Social network User information User relationship extraction Hot topic
RongjiaoZhao Sanxing Cao
School of Information Engineering Communication University of China Beijing, China New Media Institute Communication University of China Beijing, China
国际会议
杭州
英文
124-127
2012-10-28（万方平台首次上网日期，不代表论文的发表时间）