Incentive Mechanism for Enterprise Salesperson Based on Psychological Contract

摘要：

This paper studies the problems and causes that lie in incentive mechanism for enterprise sales and proposes the solution to perfect incentive mechanism for enterprise sales based on psychological contract: focusing on individual differences, the psychological contract maintenance in assessing, good salesperson career management, improving corporate human resources training and development, reconstruction of organizational culture.

关键词： salesperson incentive mechanism psychological contract

作者: LI Dalin

作者单位: School of Economics and Management, Henan Polytechnic University, P.R.China, 454150

会议类型: 国际会议

会议名称: The Fourth International Symposium on Education Management and Knowledge Innovation Engineering(第四届教育管理与知识创新工程国际学术会议)

会议地点: 河南焦作

会议语种:英文

页码: 1031-1035

在线出版日期: 2011-04-22（万方平台首次上网日期，不代表论文的发表时间）