会议专题

Chinas Outbound Tourism from a Culture Perspective

TMs paper focuses on Chinese outbound tourism from a culture perspective.Outbound tourism takes place in an intercultural context, in other words, outbound tourism in itself is a means of intercultural communication.Given the scarcity of research on intercultural communication in outbound tourism, this paper attempts to generate in-depth understanding of Chinese tourists communication barriers in a culturally different environment With an aim at analyzing the causes of culture shock, this study elucidates the influence of culture on the outbound tourism.Communication problems of people differ from culture to cultures.This paper will consider some of these problems that culture travelers experience.

outbound tourism cultural value culture shock culture adaptation

Sun Juan

Ningbo Institute of Technology,Ningbo,315000 China

国际会议

2011 3rd International Conference on Education Technology and Computer(2011第三届教育技术与计算机国际会议 ICETC2011)

成都

英文

1158-1162

2011-07-15(万方平台首次上网日期,不代表论文的发表时间)