Behavioral-economics-based Study on the Motivation of College and Universities Students to Join the Army

摘要：

Behavioral economics becomes a very important : branch of the western economics now. In this paper, to study on the colleges and universities students join the army, the author adds psychological factors, and proposes an index model of behavioral economics. This model is more agree with the actual behavior than traditional economics, and is validated in real case by using qualitative studies.

关键词： Colleges and Universities Students to Join the Army Psychological Factors Qualitative Studies Behavioral Economics

作者: Huang Jianxini

作者单位: Business and Management College Chongqing University of Science and Technology Chongqing.China, 401331

会议类型: 国际会议

会议名称: 2011 3rd International Conference on Computer Engineering and Applications(2011第三届计算机工程与应用国际会议 ICCEA2011)

会议地点: 海口

会议语种:英文

页码: 664-667

在线出版日期: 2011-07-15（万方平台首次上网日期，不代表论文的发表时间）