会议专题

Alliances and Competitive Advantage

Alliances can help firms to achieve their objectives in several ways. Alliances not only spread the risk of business ventures by sharing that risk with other firms, they also give firms access to knowledge, resources, and capabilities that the firm might otherwise lack. Through alliances potential competitive advantage is achieved in four ways: joint investment, knowledge sharing, complementary resources, and effective management

alliance competitive advantage knowledge sharing

Popescu Doina Ceptureanu Sebastian Ceptureanu Eduard

Management Faculty The Bucharest Academy of Economic Studies Bucharest, Romania

国际会议

2011 3rd International Conference on Computer Engineering and Applications(2011第三届计算机工程与应用国际会议 ICCEA2011)

海口

英文

684-686

2011-07-15(万方平台首次上网日期,不代表论文的发表时间)