A Study on the Strategy Performance Evaluation Model of Enterprise

摘要：

With the rapid development of the economy, the enterprises have entered the pursuit of profit maximization longterm strategic business times. The enterprise performance evaluation has become an important tools which evaluated the enterprise strategic management level and strategy performance. This article establishes the strategy performance evaluation model of enterprise through using of the mathematical theory of unascertained measure. The strategy performance measurement of enterprise has been made a comprehensive evaluation. Finally, the scientific validity and value of practical application of the method is proved through examples analysis.

关键词： Strategic Management Performance Evaluation Unascertained Measure Information Entropy

作者: Yang Jinting Pei Hui-hui Liu Yinghui Li Haibin

作者单位: School of Economics andManagementHebei University ofEngineering, and HandanCollegeHandan, China School of Economics andManagementHebei University ofEngineeringHandan, China Handan CollegeHandan, China Technical Reformation Department Handan Iron and Steel Group Handan, China

会议类型: 国际会议

会议名称: 2011 International Conference on Business Management and Electronic Information(2011商业管理与电子信息国际学术会议 BMEI2011)

会议地点: 广州

会议语种:英文

页码: 1-4

在线出版日期: 2011-05-13（万方平台首次上网日期，不代表论文的发表时间）