Analysis of Enterprise Development Strategies Based on the Features of Different Stages in Enterprise Life Cycle

摘要：

In 1959, Haire first put forward the enterprises life cycle theory in China. By using qualitative analysis and quantitative analysis, the paper discusses the choice of enterprise development strategies. According to the feedback of questionnaires the features of different stages in enterprise life cycle have been investigated. It concludes with the key factors of development strategies and proposes the most appropriate strategies for each stage in an enterprise life cycle.

关键词： Enterprise life cycle Enterprise development strategies Key factors Strategic choice

作者: Wang Yue Zhu Hanxiong

作者单位: School of Foreign Languages, Wuhan University of Technology, Wuhan, P.R.China, 430070

会议类型: 国际会议

会议名称: The 8th International Conference on Innovation and Management(第八届创新与管理国际会议 ICIM 2011)

会议地点: 日本福冈

会议语种:英文

页码: 802-806

在线出版日期: 2011-11-30（万方平台首次上网日期，不代表论文的发表时间）