Construction and optimiation of recruitment websites in China

摘要：

The current study makes a comparative analysis of three recruitment websites based on the Alexa traffic rank. The three websites are 51job, ZhaoPin and ChinaHR. The analysis are conducted from the perspectives of site consequence, site attraction and user behavior. Based on the results from the current study, some findings on the recruitment websites construction are concluded. Furthermore, recommendations for the construction and optimization of Chinese recruitment websites are put forward from the aspects on how to improve the website consequence and website attraction, and how to attract more users.

关键词： alexa traffic rank recruitment websites websites construction and optimization

作者: Yihong Zhan Yanyan Yan

作者单位: Graduate School Central China Normal University, CCNUWuhan, 430079, China Department of Information Management Central China Normal University, CCNU Wuhan, 430079, China

会议类型: 国际会议

会议名称: 2011 Fourth International Conference on Business Intelligence and Financial Engineering(第四届商务智能与金融工程国际会议 BIFE2011)

会议地点: 武汉

会议语种:英文

页码: 143-146

在线出版日期: 2011-10-17（万方平台首次上网日期，不代表论文的发表时间）