An Analysis of Profitability in Real Estate Industry

摘要：

Under the control of stern macro-economic policy on real estate, domestic housing prices still keep high, which leads to ceaseless public questioning. In recent years, some experts claimed that the real estate companies had bidden farewell to the exorbitant benefit era. The empirical study in this paper showed that there was a large profit manipulation space in real estate industry, and the alleged lower profit margin was just to deceive the public. Using regression analysis method, taking the data of Shanghai A-share Market listed real estate enterprises in 2008 to 2010 as research samples, this paper compared the financial indexes such as management expense ratio and return on equity in vertical and horizontal ways, and revealed the truth of real estate enterprises’ exorbitant profits.

关键词： real estate profitability profit manipulation.

作者: Ye ZHU Fusheng WANG

作者单位: Department of Accounting, Harbin Institute ofTechnology, Harbin, China 150001 Department of Accounting, Harbin Institute of Technology, Harbin, China 150001

会议类型: 国际会议

会议名称: 2011 International Conference on Construction & Real Estate Management(2011建设与房地产管理国际会议)

会议地点: 广州

会议语种:英文

页码: 660-663

在线出版日期: 2011-11-19（万方平台首次上网日期，不代表论文的发表时间）