Overview of Recommendation Systems in E-commerce
As a promising solution to alleviate information overload,recommendation system plays an important role in e-commerce applications in order to improve customer service through recommending items that the users will possibly be interested in.This paper provides a comprehensive overview of representative researches on recommendation systems.The merits and limitations of existing recommendation approaches and some useful evaluation metrics are also discussed from technical as well as business prospects.Finally,some meaningful topics for future researches are suggested.
recommendation system e-commerce contend- basedfiltering personalization collaborative filtering
Xin Zhao Ying Wang Rong Liu Ailing Zhu
Department of Marketing,Management School Changchun University Changchun,China
国际会议
太原
英文
382-387
2011-02-26（万方平台首次上网日期，不代表论文的发表时间）