An Empirical Study of Constructing Index System of Tour Guide’S Compensation and Motivation Effect
The index system of tour guides’compensation isn’t reasonable and lack of motivating to tour guides now．The study aims to construct reasonable index system of tour guide’s compensation and analyse motivation effect of every index． According to the data from investigated l 88 full．time tour guides,the index system of tour guides’compensation is constructed by using factor analysis firstly,then the motivation effect of indexes of tour guides’compensation is analysed by using multiple linear regression．The study found that reasonable index system of tour guides’compensation is composed of 5 first-grade indexes which include Variable Pay． Basic Pay etc．and 9 second-grade indexes which include Basic Pay,Allowance for Conducting Tour Group etc.．In 5 first-grade indexes．motivation coefricient 0f Variable Pay． Basic Pay．Legal Benefit and Insurance are 0.468，0.491，0.320． Additional Pay．Year-end Bonus are health factors．
Tour Guide Index System of Compensation Motivanon Factor Analysis Multiple Linear Regresston
Yang Yanjiao
School of Economics and Management Heilongjiang Bayi Agricultural University Daqing,China
国际会议
海口
英文
192-196
2011-02-22（万方平台首次上网日期，不代表论文的发表时间）