The Strategy Evolution Study of Keystone Corporation Business Ecosystem—In the Perspective of Cournot, Bertrand and Stackelberg Models
Keystone Corporation, as the key of Business ecosystem, forms the oligopoly market pattern. Based on oligopoly market, this paper build Two Stage Game frame in perspective of Cournot and Bertrand model, in which the author analyzes the evolution of strategic performance in Keystone Corporation under the case of the Subgame Perfect Nash-equilibrium, Tough Commitments and Soft Commitments. Meanwhile, the author builds the Sequential Game frame in the perspective of Stackelberg Model, and discusses the strategic performance evolution of value-shared corporation in the asymmetric environment. Following the path of strategic performance evolution, Keystone Corporation would access to the strategic competitiveness.
LI Qiang SONG Ting
Business School, Sichuan University, Chengdu, P.R.China, 610064
国际会议
2011 International Conference on Strategic Management(2011年战略管理国际会议 ICSM)
成都
英文
93-98
2011-09-24（万方平台首次上网日期，不代表论文的发表时间）