会议专题

Mexican Emerging Multinational Enterprises

This paper is aimed to analyze the rise of New Mexican emerging multinational enterprises (MexEMNEs) into the global market. There is a growing interest in the study of these emerging multinationals among scholars. Several theoretical perspectives are reviewed which can give an explanation of the emergence of Mexican multinationals and support their expansion in overseas markets. Then, it is analyzed the strategies these multinationals implement and their performance and in doing so, several profiles of MexEMNEs are described and examined. It is intended to set up scenarios for future development. Finally, it is concluded that the survivor Mexican firms of this process of creative destruction have transformed into capable and innovative MNEs in order to look and move ahead and take advantage of the challenging new opportunities.

Jose G.Vargas-Hernandez

Centro Universitario de Ciencias Economico Administrativas Universidad de Guadalajara, Mexico

国际会议

2011 Academy for Global Business Advancement(AGBAs)8th World Congress(全球商务发展学会第八届国际会议)

大连

英文

357-364

2011-09-15(万方平台首次上网日期,不代表论文的发表时间)