会议专题

Managing Risk and Turbulence In Internationalization Of Foreign Companies to The Republic Of South Africa: Lessons From Seven Finnish Business-To-Business Firms

This paper studies how seven Finnish business-tobusiness firms have managed risk and turbulence in their internationalization process to the Republic of South Africa. Thirty interviews with managers and other relevant informants were made. The study finds that the levels of perceived risk and turbulence were high in the market and the firms have used networks, alliances, gradual involvement and a combination of entry modes to deal with the situation. The study contributes to the literature on business in Africa by providing implications for why and how firms develop their involvement in African markets and how they deal with challenges and opportunities.

Richard Owusu Evariste Habiyakare

Hanken School of Economics, Finland HAAGA-HELIA University of Applied Sciences, Finland

国际会议

2011 Academy for Global Business Advancement(AGBAs)8th World Congress(全球商务发展学会第八届国际会议)

大连

英文

418-435

2011-09-15(万方平台首次上网日期,不代表论文的发表时间)