会议专题

Value Configuration through Value-chain for Competitive Advantage

Manufacturing firms do their value configuration through value-chain activities and matching these with the resources that they have. Firms manage them through structuring, bundling and leveraging their resources. This is a qualitative study and the data from the interviews after being transcribed, were then analyzed by using the Nvivo software. Secondary data were also utilised, for validation and triangulation purposes. The value-chainhain activities need to be integrated, and the resources structured, bundled and leveraged. The personnel need to have sound architectural knowledge, maintain stable capability system, manage their routines well to deliver products of valued quality and to ensure and sustain their competitive advantage.

Muhammad Zubir Mohd Hanifah Zainal Abidin Mohamed

Universiti Putra Malaysia, Malaysia Dongbei University of Finance and Economics, China

国际会议

2011 Academy for Global Business Advancement(AGBAs)8th World Congress(全球商务发展学会第八届国际会议)

大连

英文

517-538

2011-09-15(万方平台首次上网日期,不代表论文的发表时间)