The Port Competitive Strategies Research based on Hotelling Model
The strategies of two duopoly ports which are characterized by different quality, network externality coefficient, compatibility, switch costs were studied after Hotelling model with Vertical product differentiation (port logistic service differentiation) and quadratic transport costs was introduced. For two ports, their locations and competitive in price were chose simultaneously. Equilibrium market strategies of duopoly ports with Horizontal and Vertical product differentiation are obtained. Under the assumption that duopoly ports would choose their maximal horizontal product differentiation (maximal location differentiation)the influence of network externality coefficient, compatibility coefficient and switch costs on the duopoly’ competition equilibrium was analyzed. According to the results, in competitive environment, port should concern its own price advantage change , which will raise with the increase of its own network externality coefficient,compatibility,switch costs respectively and which will reduce with the increase of competitors network externality coefficient, compatibility, switch costs respectively.
Hong-yan LIANG Jian WANG
School of All-Trans Logistics, Fuzhou University, Fuzhou, China
国际会议
长春
英文
1573-1580
2011-09-03（万方平台首次上网日期，不代表论文的发表时间）