Study on Strategic Management of Universities Based on Competitive Intelligence

摘要：

The models of strategic process and competitive intelligence process of universities are firstly analyzed. Based on this, the paper gives a discussion on how to conduct strategic management for universities combined with the changing environment the universities are facing with as well as its own characteristics and the actual condition. The interaction between the competitive intelligence and the strategic management is discussed during the implementation, and the supporting role of the competitive intelligence in the process of universities strategic management is also probed. The strategic management mode is constructed based on the competitive intelligence in order to serve as a guide for the better and faster development of the universities.

作者: Li Haiying Wang Na

作者单位: Library Northeast Forestry University Harbin,China College of Engineering and Technology Northeast Forestry University Harbin,China

会议类型: 国际会议

会议名称: International Conference on Management and Service Science(2011年第五届管理与服务科学国际会议 MASS 2011)

会议地点: 武汉

会议语种:英文

页码: 1-4

在线出版日期: 2011-08-12（万方平台首次上网日期，不代表论文的发表时间）