Competitive Intelligence Service for SMEs A new way for B2B website to compete

摘要：

This paper proposes a B2B-based competitive intelligence (CI) service model for small and medium-sized enterprises (SMEs). Based on investigation of CI requirement and B2Bs usage situation in China, the B2B-based CI service model is analyzed. Finally, the related suggestion is given. The proposed CI service model is of great significance to both sound development of B2B and SMEs.

作者: Song xinping Li cuijuan Wang youfa

作者单位: School of Business and Management Jiangsu University Zhenjiang, China School of Business and Management Shanghai Institue Shanghai, China

会议类型: 国际会议

会议名称: International Conference on Management and Service Science(2011年第五届管理与服务科学国际会议 MASS 2011)

会议地点: 武汉

会议语种:英文

页码: 1-4

在线出版日期: 2011-08-12（万方平台首次上网日期，不代表论文的发表时间）