Research on Applying the Internet to Innovate on Products of Chinas Travel Agencies
With the rapid development of Internet and tourism, the internet has become an important means of innovation on products of Chinas travel agencies. There is a great space for Chinas travel agencies to apply the internet to carry out the innovation on their products. Comparing with the developed countries, the development and design conception of Chinas travel agencies lag behind, and their tourist products are crude and lack personalities, thus have restricted the development of Chinas travel agencies seriously. Aiming at these problems, this paper adopts the methods of induction and systems analysis, has analyzed the significance and existing problems for Chinas travel agencies to innovate on tourist products by applying the internet, and proposed some innovative strategies. Finally, such a conclusion has been reached: as long as Chinas travel agencies recognize fully the significance of using the internet, adopt some necessary measures, applying the internet to better and innovate on their products continuously, then Chinas travel agencies will certainly improve their international competitiveness and get a healthy development.
Yuan Jun Zhou Xiao Cheng Congxi Kou Qian
Tourism Department Wuhan Marine College Wuhan, P.R.China Economy and Management College Wuhan Polytechnic University Tourism Research Institute Wuhan Polytec
国际会议
2011 International Conference on Product Innovation Management(第六届产品创新管理国际会议)
武汉
英文
21-24
2011-07-16（万方平台首次上网日期，不代表论文的发表时间）